Oh my. A Buddy Holly lookalike shows up to take his special ladyfriend on a date, but the aftershave is just too much for her to resist. Our hero must fend the vixen off with fake martial arts moves. Every bottle of Hai Karate came with a self-defense instruction booklet — y'know, to keep the ladies from overtaking the aftershave-doused dudes. Uh huh.
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I gave that to my dad for Father's Day one year when I was about 9 or 10. It didn't smell as bad as you might think, given the name and the advertising.
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2I wonder if this is where Axe got their idea..
3Odd commercial. Yeah, I was just thinking about Axe, too.
4Yikes!
5Jesus, NO!
6Axe inspiration, maybe so.
7LOL - that was hilarious! Maybe Axe did copy the lameness factor from this commercial.
8Oh wow I was just explaining this commercial to my 9 year old the other day! (She just looked at me funny.)
kittylitter1 I was about the same age when my brother and I got some for our dad for xmas one year too! I recall all of us in our neighborhood doing fake karate and yelling "Hai Karate!"
9Haha. I remember these commercials. I always liked the boys who wore Brut.
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