When your reputation is built around lipstick, releasing lip gloss is a big deal. At least that's the case for Poppy King, whose Lipstick Queen collection features nothing but lip products. The latest addition is Big Bang, an "illusion gloss" that promises to create the appearance of fuller lips without the stinging associated with traditional lip plumpers.

While you won't confuse me for Angelina Jolie anytime soon, I do think my lips look fuller when I wear this gloss. That's mostly because it fills in the tiny lines in my lips and stays put. The texture is perfect: it's smooth, not sticky, and unscented. I wear Infinite, which is the kind of peachy nude shade that fools people into thinking you're just wearing lip balm over perfectly hued lips. I know some of you are Lipstick Queen fans — witness some reader raves here — and my guess is that you'll think this gloss is out of this world.