We all know that smoking and unprotected sun exposure can age you. But can your makeup techniques be making you look older as well? After noticing that my under-eye concealer was providing a more cakey, wrinkled effect than smooth and clean coverage, I took note.
So, over the next few days, let's delve deeper into what tips you can use to make sure your face is looking fresh, not frumpy. Let's start with the complexion. See what I mean when you read more.
- The finish: When it comes to finishes, pick dewy for a softer look. Matte can come off as dull, accentuating fine lines and wrinkles.
- The intensity: Less is more when it comes to looking fresh-faced. Make it sheer for a subtle coverage, focusing on laying off the foundation.
- Keep it in the zone: Powder can have a tendency to settle in fine lines. If you get oily, powder only your t-zone, and consider blotting papers if you need to absorb any slick spots.
- Conceal with zeal: Try skipping foundation altogether, using spot concealer only where needed. Some makeup artists even recommend avoiding concealer under the eyes, as it can settle into crow's feet and wrinkles. Yves St. Laurent national makeup artist, Dell Ashley suggests applying under-eye concealer to the inner corners of the eyes, along the bridge of the nose, for a brightening, lifting effect.
- Choose wisely: Too-pale foundation can wash you out. When in doubt, go darker and blend.
- Just blush: A peach shade will add warmth and brightness to the face. Apply at a 45-degree angle on the cheek to create an uplifted appearance. Avoid going under cheekbones, which can bring the face down.

















Earnest Sewn
3.1 Phillip Lim
Celine
I like these tips... The one about using concealer only where needed and on the inner corners of the eyes is something I do now, and I prefer it to full coverage foundation all over the face b/c there are only a few spots I want to cover.... Thanks for the great tips.
1Great tips - since I am starting to get *ahem* a few wrinkles myself.
2It's so true that while we focus so much on different skincare products or health regimes that might keep us looking more youthful, we forget about how we wear our make up. I celebrate laying off the foundation, as I am not a big fan. I also find that wearing lighter lip colors also helps you to look younger than dark lip colors. Great post!
3The public does not wanna see me without my undereye concealer - trust me! BE doesn't settle in lines and does a terrific job for me.
4How about a post about out dated make up trends? now that's aging! There was a woman who worked in our office; pretty, great body...but her clothes, hair style and make up all screamed 1994. We all decided that was the year she felt the hottest, because her style never evolved past that. Seriously lady, step away from MAC Film Noir lipstick
5I always go for a dewy finish...I hate when my skin looks too matte or chalky. And instead of foundation, I've used tinted moisturizer for years. I find that it gives good coverage, makes my dry skin feel soft, and also helps to create that dewy look that I like.
6I think skincare causes alot of problems with makeup too. I notice when I'm not doing what I should, my makeup looks worse. Exfoliate and moisturize with spf. I'm always looking for the best finishes and coverage, and makeup with skincare benefits is good too.
7Every time I reach the end of a foundation, concealer or other makeup I re-evaluate whether it was 'working for me'.
From 20 to 30, I've made some amazing discoveries, by not letting my makeup age me the way leslievanhoute describes, and learning new techniques and products.
8Shut your face! 1994 was a great year. lol
Skip foundation (if you can) and use the "less is more" approach. I've found that an overdone face adds aging effects, too.
9not only does it make you look older; it makes your skin wrinkle!
10Not to be a killjoy, but shouldn't you cite your sources? I know I've read these tips, not exactly word for word but this is definitely a paraphrase, on MSN last week. Since this is a series, maybe food for thought for next post?
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