Backstage Beauty: Rag & Bone

The hair and makeup at Friday's Rag & Bone show worked 100% seamlessly with the clothing. That makes sense, since lead makeup artist Gucci Westman is married to one of the designers of the line. Like the clothing that came down the runway, the makeup used gray, black, and blue tones to create an edgy cool-girl look.

"It's a Blade Runner '40s girl," Gucci explained as she dabbed navy eye shadow on model Coco Rocha. "The collection is very monochromatic and futuristic, so we wanted something a little more futuristic and unexpected in the makeup. The girl still looks gorgeous—it's always important that she looks sexy and cool."