Beauty Byte: Kate Winslet Is the New Face of Lancôme Tresor


Recently, I shared a rumor that L’Oréal was considering Kate Winslet as the face of one of its brands. Turns out, the speculation was spot on: Today, Fashion Week Daily is reporting that Winslet will appear in the new ad campaign for Trésor, the popular fragrance from L’Oréal's Lancôme brand.

Winslet flew to Paris to attend a 300-person dinner tonight at the Musée Rodin, where the official announcement will be made. The guests will get a sneak peek at the new ad campaign and a TV spot, both of which will premiere in September.

When I think of Trésor, I always remember the stunning Isabella Rossellini, who was the face of the fragrance in the 1990s. Winslet is a worthy heir indeed.

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