Celebrity stylist-turned entrepreneur Kevin Murphy has announced that he will be adding shampoo, conditioner, and hair treatments to his existing line of styling products — but this time he is going green. He calls this new line "skin care-inspired," ditching common ingredients such as parabens and sulfates in favor of omega 3's, amino acids, and plant extracts.
But Kevin is quick to say that he is not "too green." His line is not all natural, nor is it organic, but it combines the benefits of natural ingredients with the known effectiveness of more traditional ones, in order to create the best product possible for the customer.
His 18-product line ($22-$25) is showing up in high-scale salons already, so keep an eye out for those colorful geometric (and 100% recyclable!) bottles.