Chanel's New Bleu de Chanel Commercial Will Be Directed by Martin Scorsese

Scorsese Directs Chanel's Newest Commercial

When you've directed nearly 50 films and you've won an Oscar, what's next? If you're Martin Scorsese, you direct a commercial for Chanel's forthcoming men's fragrance, Bleu de Chanel ($59-$79). The fragrance, described as a "woody aromatic," will also come in an aftershave lotion ($50).

With top notes of peppermint, grapefruit, pink pepper, ginger, and nutmeg; middle notes of jasmine and cedar; and bottom notes of frankincense, patchouli, and vetiver, I'd imagine the juice will be crisp, fresh, and sexy.

With visually impressive films like Goodfellas and Gangs of New York under his belt, I'm expecting (and hoping) that the Scorsese/Chanel collaboration is stylishly raw and gritty. "Basically, Martin Scorsese had carte blanche over the film. As a result, the film is an instant classic but also very modern and perfectly aligned with the image that Chanel wanted to convey with Bleu," Chanel's Andrea d'Avack told WWD. Look for the piece, which was shot in New York, out in September.

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