Coco Rocha in Yves Saint Laurent Elle fragrance commercial

Coco Rocha Spritzes Fiercely in Elle Campaign

January 14, 2008

One fragrance I've been meaning to check out is Yves Saint Laurent Elle, but after seeing the commercial for it, I'm expecting something completely different from the fresh, youthful scent I'd anticipated. Check this out:

This commercial is visually gripping, and the Yeah Yeah Yeahs song just adds to the cool factor. But I'm a little scared of Coco Rocha's fierceness. She looks like at any moment, she might unleash some sort of pink airborne pathogen, graffiti-style. It's a little intimidating. What do you think?

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21 Comments

MizzJ 5 years 17 weeks

Ooh love Coco!! She's so fierce! Perfect face for this fragrance I think. Go Canada!

marley11 5 years 18 weeks

did i spot daria werbowy in there too? i could have sworn i had seen that signature nose

nastja2401 5 years 18 weeks

i got this fragrance as xmas gift - and i love it a lot! and the commercial is HOT and innovative. love it!!!

Talldiva45 5 years 18 weeks

Love the commercial - the heel scrape and pony tail whipp around!!!

halo0073 5 years 18 weeks

love it! the heel scrape did hurt though

KathleenxCouture 5 years 18 weeks

I don't care what anyone else says..this is a hott commercial..coco is perfect for this! I'll probably give the fragrance a try at macys or something so we'll see but I love this video and the song!

krampalicious 5 years 18 weeks

dude, that song is OLD. you'd think they could have gotten one of their new ones. i'm a bigger fan of YYYs than I am of YSL fragrance.

aimeeb 5 years 18 weeks

Wow uh...

meijan415 5 years 18 weeks

the advert kicked a**! loved it!

amg 5 years 18 weeks

Well, I wouldn't call Elle YSL fresh or youthful. Well, maybe youthful. My friend fell in love with it, and she used to wear Lolita Lempicka perfumes, so that's saying a lot about the smell. Was it recently introduced in USA? In Poland, where I live, it's available from November or so.

machula 5 years 18 weeks

it's a fairly nice fragrance. don't be intimidated by the commercial, it is fresh and youthful. it's not groundbreaking, but no cheap fruity floral either. better than all those paris hiltons etc. though

leeluvfashion 5 years 18 weeks

Very visual; I like it. Although the sound of her heel carving into the floor hurts my ears a bit; like nails on a chalkboard. It does add to her fierce attitude.