If you've seen a Maybelline ad during the past decade, chances are it probably starred Josie Maran, who represented the makeup giant for nearly ten years. The 29-year-old is now entering a different part of the cosmetics business with Josie Maran Cosmetics, a line of eco-friendly, toxin-free luxury makeup. It incorporates tricks she learned from makeup artists over the years, says Josie on her website:
"What most women don't realize is that when models and actresses look fresh-faced and makeup-free, it's because they know exactly how to apply their makeup to make it look that way."
Josie Maran Cosmetics will be available at Barneys New York stores in September. To check out what the biodegradable packaging looks like (it's super-cute!), just read more
Here's a sample of the packaging. I love the mauve and purple scheme, which which is delightfully feminine but not prissy at all. I'll be sure to let you know what the products are like as soon as I can try them out!