Testers at Target — yes! After popping in the megastore during on a weekend of errand running, I checked out the latest addition to their newly boosted cosmetics section.

Just as Target's GO International line features lower-priced designer fashions, three new collections from top names in the makeup world now line the aisles. Touted as more affordable than the fancy designer counterparts, the designers include JK Jemma Kidd ($14–$36), Napoleon Perdis' NP Set ($12—$30), and Pixi Cosmetics' Pixi ($12—$39).

I'm all for one-stop shopping and bringing designers to the masses. But in this rough economy, will shoppers pay 17 bucks for mascara at Target? To see all of the loot, read more.