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ELIZABETH ARDEN GIVEMEVIVALAJUICY CONTEST OFFICIAL RULES

NO PURCHASE NECESSARY TO ENTER OR WIN. MAKING A PURCHASE DOES NOT INCREASE YOUR CHANCES OF WINNING. OPEN TO LEGAL RESIDENTS OF THE FIFTY (50) UNITED STATES AND THE DISTRICT OF COLUMBIA WHO ARE 18 YEARS OF AGE OR OLDER AT THE TIME OF ENTRY. “

SPONSOR: The Elizabeth Arden GiveMeVivaLaJuicy Contest (the “Contest”) is sponsored by Sugar Publishing Inc. (owner and operator of FabSugar.com and BellaSugar.com), having an address of 111 Sutter Street, Suite 850, San Francisco, CA 94104

ELIGIBILITY: Contest is open only to permanent legal U.S. residents physically residing in the fifty (50) United States of America and the District of Columbia (except for Rhode Island, all United States territories and possessions, and all overseas military installations), who are eighteen (18) years of age or older at the time of entry. Employees of Sponsor and Elizabeth Arden, Inc., and their respective parents, affiliates, subsidiaries, advertising and promotion agencies, and any other entity involved in the development or administration of this Contest, and their immediate family members or household members are not eligible to participate in or win the Contest. Winners may be required to sign an Affidavit of Eligibility and complete relevant tax forms as a condition to the delivery of the applicable prize. Void where prohibited or restricted by law. All applicable federal, state and local laws apply.

HOW TO ENTER:
To enter, you must complete all of the following steps between 3:00 am PST on 12/20/2012 and 11:59pm PST on 12/31/2012 (“Entry Period”). Normal time, toll, connection and usage rates, if any, charged by your Internet service provider will apply. If you choose to participate using your mobile phone, standard data fees may apply. Please refer to your wireless provider for pricing plan details.

Go to http://pinterest.com/and create and submit an original Pinterest board (“Contest Board”) titled “GiveMeVivaLaJuicy” containing at least ten (10) total pins taken exclusively from the featured Elizabeth Arden Featured Pin Boards (“Featured Pin Boards”). Each Contest Board must contain a minimum of one (1) pin from each of the four (4) Featured Pin Boards, and each image pinned must be tagged with both #ElizabethArden and #GiveMeVivaLaJuicy. You must be a member of Pinterest.com to enter. If you do not have a Pinterest account, you can sign up for one for free here: http://pinterest.com/landing. All entries become the property of the Sponsor.

LIMIT ONE (1) ENTRY PER PERSON. Any of the following will result in disqualification from the Contest: 1) Contest Boards that are not titled “GiveMeVivaLaJuicy”; 2) Contest Boards that contain less than the total minimum required ten (10) pins from the Featured Pin Boards; 3) Contest Boards that do not contain at least one (1) pin from each of the four Featured Pin Boards; (4) Contest Boards on which all images are not tagged with both #ElizabethArden and #GiveMeVivaLaJuicy; and 5) Contest Boards that contain content from sources other than the four Featured Pin Boards. In addition, entries generated by script, macro or other automated means or by any means that attempt to subvert the entry process are void. Entrants may not enter using multiple Pinterest accounts. Any entrant who attempts to do so will be disqualified and forfeits any right to receive a prize, in Sponsor’s sole discretion. Entries are limited to one (1) per person. All entries become the sole property of the Sponsor. By participating, all entrants agree to abide by these Official Contest Rules.

By uploading your Contest Board to Pinterest you will be agreeing that your entry and any other information collected in connection with the Contest may be used by Sponsor in accordance with their Privacy Policy (Sugar Publishing Inc.) located at: http://www.sugarinc.com/privacy, and may be shared with Sponsor’s affiliated business entities, and that you automatically opt-in to receive email, text messages or other communications from Sponsor. You may subsequently opt-out of the receipt of such email or communications by following the directions in the email, communications or by contacting Sponsor directly.

PRIZE:
At the end of the Entry Period, one (1) potential Winner shall be selected from all eligible entries received during the Entry Period by employees or representatives of the Sponsor.
The winner will receive: One (1) American Express gift card in the amount of Two Thousand Dollars ($2,000), and the entire Viva La Juicy fragrance collection. Total approximate combined retail value is $2,278. The gift card is subject to certain terms, conditions and restrictions, which will be disclosed on the face of the gift card. Sponsor is not responsible if any gift card is lost, stolen, destroyed, or used without permission. If the gift card is lost or stolen, it will not be replaced. If the potential prize winner forfeits or does not claim the prize, it will be re-awarded, in Sponsor’s sole discretion. Other restrictions may apply.

Decisions of the Sponsor are final and binding with respect to all matters related to the Contest. All prizes will be awarded. In no event shall the Sponsor be obligated to award more prizes than the number of prizes stated in these Official Rules. No substitutions (including for cash) are permitted, except that Sponsor reserves the right to substitute a prize of equal or greater monetary value for any prize. If required by Sponsor, the winner must complete and return to Sponsor an IRS Form W-9 that reflects winner’s taxpayer identification number or social security number. The winner will receive from Sponsor an IRS form 1099-MISC at the end of the calendar year, and a copy of such form will be filed with the IRS. All prizes won by minors will be awarded to their parents or legal guardians on their behalf. Winner shall be responsible and liable for all federal, state and local taxes on the value of their prize. To receive a complete list of winners or a copy of the Official Rules, send a self-addressed stamped envelope to Elizabeth Arden GiveMeVivaLaJuicy Contest– Winner’s List, 300 West 57th Street, 12th Floor, New York, NY 10019, by January 15, 2013. Specify Winner's List or Rules on your request.

Please allow 6-8 weeks for prize delivery.

SELECTION OF WINNER:
Winner will be selected on or about January 9, 2013 from among all valid entries received. Winning entries will be selected by a panel of judges of the Sponsor, whose decisions are final. All entries will be judged based on the following criteria as applied to each Contest Board in its entirety: originality (50%), creativity (25%), and an overall sense of the beauty aesthetic (25%), each in the sole discretion of Sponsor. In the event of a tie, the person among the tied entrants with the highest score in originality will be the Winner. Odds of winning will depend upon the total number of valid entries received. On or about December 21, 2012 Sponsor will notify Winners of their selection at the email address provided by each Winner in the corresponding Contest entry. Winners must respond via email as directed in the notification communication from Sponsor within forty-eight (48) hours from when Sponsor first attempts to notify Winner of the prize drawing or an alternate potential winner will be selected.

GENERAL CONDITIONS AND RELEASES:
An entrant or winner may be disqualified from the Contest if he or she fails to comply with each provision of these Official Rules, as determined in the sole discretion of the Sponsor. Participation in the Contest is at entrant’s own risk. Neither Sponsor nor Elizabeth Arden, Inc. shall be liable for: 1) failed, returned or misdirected notifications based on inaccurate information provided by the winner on the Contest entry form; 2) entries and responses to winner notifications which are lost, late, incomplete, illegible, unintelligible, postage-due, misdirected, damaged or otherwise not received by the intended recipient in whole or in part or for computer or technical error of any kind; 3) any electronic miscommunications or failures, technical hardware or software failures of any kind, lost or unavailable network connections, or failed incomplete, garbled or delayed computer transmissions which may limit an entrant's ability to participate in the Contest; 4) any technical malfunctions of the telephone network, computer on-line system, computer equipment, software, program malfunctions or other failures, delayed computer transactions or network connections that are human, mechanical or technical in nature, or any combination thereof, including any injury or damage to entrant's or any other person's computer related to or resulting from downloading any part of this Contest; or 5) any warranty of fitness or merchantability of any prize or the function, operation, use or misuse thereof. Sponsor and Elizabeth Arden, Inc., do not make any, and hereby disclaim any and all, representations or warranties of any kind regarding any prize. Unless prohibited by applicable law, your entry constitutes your permission to use your name, photograph, likeness, voice, address (city and state), and testimonials in all media, in perpetuity, in any manner Sponsor and Elizabeth Arden, Inc., deems appropriate for publicity purposes without any further compensation to such entrant. By entering or accepting a prize in the Contest, Winner agrees to be bound by these Official Rules and to conform to all federal, state and local laws and regulations. When applicable, the Winner (or, if the Winner is a minor, the Winner's parent or legal guardian) may be required to execute and return to Sponsor within ten (10) business days an Affidavit of Eligibility and a Liability and Publicity Release to be eligible for the prize or an alternate winner may be selected. Winner may be required to furnish proof of identity, address and birth date in order to receive a prize.

By entering, an entrant agrees to release and hold harmless Sponsor and Elizabeth Arden, Inc., and their respective parents, subsidiaries and affiliated entities, directors, officers, employees, attorneys, agents, and representatives from any damage, injury, death, loss, claim, action, demand, or other liability (collectively, “Claims”) that may arise from their acceptance, possession and/or use of any prize or their participation in this promotion, or from any misuse or malfunction of any prize awarded, regardless of whether such Claims, or knowledge of the facts constituting such Claims, exist at the time of entry or arise at any time thereafter. Any person attempting to defraud or in any way tamper with this Contest will be ineligible for prizes and may be prosecuted to the full extent of the law. Sponsor reserves the right to modify these Official Rules in any way or at any time. Sponsor reserves the right, in their sole discretion, to cancel or suspend this Contest should viruses, bugs or other causes beyond their control corrupt the administration, security or proper play of the Contest. In the event of cancellation or suspension, Sugar shall promptly post a notice on the Contest entry page to such effect. This Contest shall be governed by California law. By participating in this Contest, entrants agree that California courts shall have jurisdiction over any dispute or litigation arising from or relating to this Contest and that venue shall be only in San Francisco, California.

Pinterest is not affiliated with the Contest.

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