Is Eco-Friendly Packaging Important To You?

28

After my friend Babyassface pointed out how wasteful Olay's packaging is – especially because it's practically impossible to recycle — she received a lame, canned response. She's encouraging people to write letters to Olay, explaining their preference for a more environmentally friendly packaging system. I definitely prefer to buy products with minimal (or better yet, no) packaging. What about you? How important is environmentally friendly packaging when you're shopping for beauty?

Love It or Hate It? Scarlett Johansson's Really Red Look
Love It or Hate It? Scarlett Johansson's Really Red Look
Is Freida Pinto the Next Estée Lauder Spokesmodel?
Would You Like to See Freida Pinto Be a Spokesmodel?