For those of you who worry about sagging skin on or around your breasts, these firming creams are designed to lift, tighten, and rejuvenate your bust contours by improving tone, texture, and firmness. These are great for new mothers, or for anyone looking for a topical preventative treatment.
Keep in mind that firming creams claim to hydrate, improve your skin's resilience and boost antioxidant and collagen production — but they aren't cure-alls, and their effects aren’t permanent. I've found a few bust-firming products below. These are items I haven't tested yet, but I can recommend these Apivita Express Bust Firming Mask Packets firsthand, which make your skin smell and feel baby soft.
Mama Mio Boob Tube ($38) is a product meant for new moms. Not only does it claim to soothe sore, itchy breasts and nipples, but it also prevents stretch marks and improves tone and firmness. If you have any friends who just had a little one, this is a great way to show some, uh, support.
Guinot Liftenseur Firming Bust Cream ($40) promises to tighten, plump, and mend the suspensory tissues in your skin. The box says to avoid your nipples, so consider yourself warned.
For one last drugstore option, read more.
Palmers Bust Firming Cream ($5.49) contains cocoa butter, shea butter, and vitamin E. I wouldn't expect a miracle from using it, but at the very least, it'll keep your girls soft and smooth.