Jennifer Aniston Fragrance Name Change

Jennifer Aniston Changes Her (Fragrance) Name

July 20, 2010

Tomorrow, Jennifer Aniston will appear at Harrods in London, where she'll host the worldwide launch of her new fragrance. But it looks like there's been a last-minute name change. The Independent reports that the scent, previously called Lolavie, is now simply called Jennifer Aniston. Earlier photos of the bottle were emblazoned with Lolavie, but Harrods's official press photo shows a simple, unadorned bottle — as do the new topless ads that were released this week. Think it was a good move to change the name?

4 Comments

qtpie 2 years

Yeah, and I still wouldn't buy it. None of these celebrity fragrances appeal to me at all.

krystalmak 2 years

I concur. I think that she wasn't willing to explain the meaning and figured, well if I name it that, people WILL have questions about its origin. It's just easier to change the name and not have to explain it.

2 years

I think that it's a good idea since she wasn't willing to tell the meaning behind the name Lolavie, it's best that it is something that she won't mind sharing with the world.

miss malone 2 years

I remember reading something about the story behind Lolavie being too personal to tell, so maybe changing the name to something else because of that is better off, but that's just me. I think people will have their love/hate opinions about it regardless of its name.

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