by Jessica Cruel 0

In recognition of Ovarian Cancer Awareness Month, cult beauty brand Laura Mercier is unveiling the Laura Mercier Ovarian Cancer Fund. The fifth leading cause of death by cancer in American women, ovarian cancer is known as the silent killer because symptoms often don't appear until the disease has progressed significantly. But you can make a difference.

With each purchase of the brand's Bonne Mine Healthy Glow palette ($48) or the Lip Glacé in Rose Hope ($24), 100 percent of the profits will go directly to the fund to aid in financing research and educational efforts. You can also help promote awareness of the cause by wearing teal tomorrow, Sept. 7, National Wear Teal Day. Here's to getting the conversation started.