If you've ever stepped into a Lilly Pulitzer boutique, you'll know you're in for a colorful, girly experience. So, it's no surprise that that the brand is launching a trio of colorful, girly fragrances.

Named Wink, Squeeze, and Beachy, each fragrance was developed with a theme in mind:

  • For the flirty, there's Wink — With top notes of freesia, pear and "lush gardens"; middle notes of rose, lilly, and violets; and base notes of amber and musk, this ultrafloral blend is a bit strong for me.
  • For the confident type who "squeezes the juice out of life," there's well, Squeeze — A blend of lychee, pink grapefruit, and candied red currant; middle notes of lotus blossom and rose petals; and base notes of woods and musk. While still a tad too floral for my liking, the grapefruit is the star here, and makes for a less froufrou scent.
  • For the sun lover, there's Beachy — A mix of citrus, watermelon, and marine air accord for top notes; jasmine, tiare flower, and frangipani for middle notes; topped off with sea crystals, golden amber, and sweet vanilla. While I like my beachy smell with a little more coconut and some earthy grit, this one's got an exotic quality with a sweet and pungent lingering finish.

Which one sounds like a keeper to you?