I first introduced you to presto-chango makeup back in March '07 and now, Mally has just come out with another kind of "magical" makeup called Couture Color Custom Blush ($25). This lightweight, cream blush comes out of the tube a sheer, white shade and transforms into either a deep berry or a medium rosy color as it gets rubbed into your cheeks. Blend gently for a natural glow, or keep blending for a deeper, darker effect.
The blush was inspired by the gorgeous natural flesh of Mally's baby girl. She wanted to make something rich in pigment, yet featherweight in texture, to create the most natural as possible look. I find that the rose shade suits my fair skin the best, but for anyone who is olive or dark skinned, I'd go with berry.
For first-time users, I recommend applying it to the back of your hand to test out the amount and to see how much blending you'll need. Are you excited to try this customizable, cream blush?