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Marchesa's First Perfume Launch

Keren Craig Talks Irises, Crystals, and Marchesa's First Scent

"We like to think that if you put on the scent, you'll be at your most beautiful. Like putting on a Marchesa dress," said Marchesa cofounder Keren Craig about the brand's latest venture: Parfum D'Extase ($85). The perfume, which is encapsulated in a crystal-embossed bottle, contains notes of iris flower, young violet leaves, and lotus flower. It's a full, floral scent that's perfect for Spring. "For us, it was about trying to find the essence of our muse: very feminine, very sensual, and very beautiful," Karen explained.

The women of Marchesa, cofounder Georgina Chapman included, have been wanting to make their foray into the fragrance industry for some time, but it wasn't until they teamed up with Sephora that their dreams became a reality. The bottle fits in with the rest of Marchesa's exquisite aesthetic, as it's faceted to look like a crystal with tiny versions of the stones dotted down the center. "The crystal is a healing stone. We like that combination. It's something you'll want to put on your dressing table and look at." And who does Keren hope to see wearing this scent? "Every girl!" she said with a laugh. "We're never trend-led with our clothing. We like to create pieces that are really timeless. So I really hope that [Parfume D'Extase] crosses all different ages." Luckily for Marchesa, an elegant floral scent is something that's easy to love.

Source: Getty
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