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New Product Alert: La Mer The Eye Concentrate

La Mer has another new product. This time, it's a deep-sea dream cream called The Eye Concentrate ($160). This mini green jar is jam-packed with all kinds of goodness to nourish the delicate skin around your eyes. Inside you'll find magnetized hematite (which promises to firm, tone, and drain extra fluids around the eye) and radiant ferments (which La Mer calls "precious marine and plant ingredients to help skin reinforce its natural support system").

What also makes this concentrate so special is that it includes three forms of La Mer's signature ingredient, Miracle Broth. It's said to hydrate the skin, lighten dark circles, deflate puffiness and smooth away lines and wrinkles.

In addition to the amazing benefits in the concentrate, the applicator is also unique. It contains a silver tip to cool the skin, and there is a scoop in the top designed to pick up the perfect amount of product for each application.

To use, lightly pat the cream around your eye are and then press it into your skin. For best results, use morning and night. By the way, have you entered to win Crème de La Mer? Hurry hurry—With a product valued at $220, this is something you won't want to miss!

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