Juicy Couture is gearing up to launch a gentleman's fragrance range of products called Dirty English. From what I've read, the scent seems like it's for the stylish bad-boy type. (The inspiration partly came from co-founder Gela Nash-Taylor's husband John Taylor of Duran Duran.)
I haven't smelled this scent yet, but it has a long list of notes: blue cypress, bergamot, peppered mandarin, marjoram, black leather, sandalwood, cedarwood, vetiver roots, agar, ebony wood, black moss absolute, amber musk, caraway, and cardamom pods.
Dirty English is available now at Bloomingdale's and it will be available in other department stores in mid April. The product range includes everything from eau de toilette ($52-$70) to hair pomade ($18). To find out what Nash-Taylor and Skaist-Levy told WWD about the sexy scent, read more.
We've wanted to do a men's fragrance for a long time. Since we began our men's line [in 2004], we've been upping the ante in contemporary menswear, and men are more into beauty and grooming products than they've ever been. They are buying their own pomade and fragrance, and their own clothes, rather than waiting for women to buy all of those things for them. This is the perfect time to launch a men's scent.
Pam and I are serious makeup junkies and a color line might be released by a different partner than Claiborne. In addition to the fragrance, we will launch a men's eye-wear range as the scent launches. Next after that will be an infants' line, great men's lounge-wear like boxers and robes, sleepwear in the fall for women and a women's flanker fragrance that we haven't named yet.