Yardley, purveyor of soap to my grandpa, recently decided to get clever in English ad campaigns for its waterproof mascara by referencing Ricky Martin's recent official coming out. I love livin' la vida loca as much as the next girl, but I was neither surprised nor particularly saddened by Ricky's announcement.
Actually, my feelings were a lot more like "Good for him!" than teary eyed and forlorn, so I'm a little confused about this particular ad. Also, is it just me, or is this not exactly in the best of taste, and about a decade too late? What do you think — is it a clever ad campaign, or a miss?