I'd love to think of the big "XO" on the hot pink Ted Baker new perfume bottle as hugs and kisses (what a great marketing idea that would be!) but it actually means extraordinary. This is a very upbeat, fun yet sensual scent.
XO's creator, Sophie Labbe, was inspired by decisive women who know what they want, yet love to have fun. This fragrance is made from orange blossom, gardenia, jasmine, tuberose, greens, heliotrope and musk.
The bottle is also extraordinary; in fact, it was nominated for this year's style award for best packaging at the Fragrance Foundation Awards. The wood, the polished glass and the satin finished metal cap contrast yet somehow blend beautifully together—kind of like all of the different aspects of a woman that make her unique.
XO For Women Eau de Parfum is $70 for a 75 milliliter bottle and can be purchased by calling any one of these stores in the US or Canada.