- Fashion and beauty YouTube stars Elle and Blair Fowler have come out with a line of bedazzled and colorfully decorated line of cell phone and iPad cases for Cellairis, the Elle and Blair Winter collection (starting at $20).
- YouTube giant and Lancôme video makeup artist Michelle Phan recently launched her Glamour Eyes Kit ($60) exclusively through Sephora. The limited-edition set includes a five-color palette dubbed Chic by Chelle, an Artliner in Noir, and a Hypnôse Drama Mascara in Excessive Black.
- Samantha Chapman of the popular YouTube channel Pixiwoo is now selling a line of color-coded brushes. Made with taklon bristles, Samantha's Real Techniques brushes are shaped to give the wearer a pixel-perfect finish.