Just in time for Fashion Week, I have a preview of what we'll be seeing on the runways—well, manicure-wise, at least.
Just in time for Fashion Week, I have a preview of what we'll be seeing on the runways—well, manicure-wise, at least. I recently talked with Roxanne Valinoti, a lead nail stylist with CND. She's in charge of CND's nail team for Fashion Week, which means that she knows what will hit the runways before most other people. Read on to find out how her team works with designers, how fashionable nails are about to shift their size and shape.
Tell me about the process of working with designers.
We’ve established great relationships with designers. Our artist team collaborates with the designers on what their story is, what their fabrics are, what their colors they chooes to use. Then we collaborate with our artists and they come up with some really cool nail styles and we do sample nails. We go back and forth and decide what the designer feels complements their work the best, and then we go into full production.
How far ahead of the show do you start?
The lead time could be a month out or it could be three days out. It depends on the designer. Some are more prepared and have more advance notice than others. Unfortunately for us, we’re not a hair and makeup team where we can just come in and do makeup or hair. If we’re doing certain designs or they want length and tips, that’s something we have to have prepared well in advance. We need a little more lead time when it comes to actually doing specific designs. Although if it’s just polish, our leads show up to a show and they’re fully equipped with every polish that we make. They have big bottles, so if a designer decides they want a custom color, the girls can mix it right on the spot.
For the rest of the interview, read more