This year, Shakira launched S by Shakira ($28), Katy Perry rolled out Katy Perry Purr ($45-$65), Beyoncé Knowles got hot with Beyoncé Heat ($39-$49), Fergie released Outspoken ($28), and Jordin Sparks launched Because of You ($13). Mary J. Blige even set records after selling 50,000 units of her fragrance, My Life ($55), on HSN.
The trend is just getting started, as even more crooners, like Lady Gaga, Taylor Swift, and Justin Bieber are set to launch their own celebrity fragrances in the future. Have you tried any of the rocking new scents mentioned above?
It opens smelling like grape popsicles and then quickly dries down to a soft floral scent with a substantial wood base that stays and stays. It's high quality for its price point, but it's also not the leather and vetiver rock-chick smell it's billed as. It's the kind of scent you wear out dancing—sexy, not too expensive, and still on no matter how sweaty the dance floor gets or how late you stay out.
Made in partnership with Avon, Outspoken is set to be launched next month but we've got your sneak peek into the scent Fergie Ferg deems fab enough to call her own. It features notes of starfruit, iced berry, tuberose, jasmine and base notes of leather and wood. It's a girly, playful scent with a raw, sexy twist that's as intoxicating as it is unexpected — basically, Fergie in a bottle.
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Also turning heads? The just-released ad campaign images, which feature Fergie, a bullhorn, leather, lace, and some bodacious posing. Check the photos out below and tell us: are you interested in taking a sniff?
The most lucrative part of multi-year contract is expected to involve Fergie's fragrance, which will launch next year. While the juice is still being developed, Fergie says that it will be "fresh and alluring." (As opposed to...?) "The vibe for the scent is for the woman who wears it to feel confident and not be afraid to be noticed," she told WWD. No word yet on the name of the fragrance, but I'll guess that its name will be more ladylike than My Humps. Are you excited for this development? And what do you think the name might be?