L'Oreal

Nails

A Festive Floral Manicure to Wear For Easter

There are plenty of new pastel polishes available for Spring, and what better time than Easter try a floral design that features these soft-hued shades?

There are plenty of new pastel polishes available for Spring, and what better time than Easter try a floral design that features these soft-hued shades? This daisy design gives you a pretty look for Spring, and it's a lot easier to create than it seems. After applying a base coat, paint your nails in a pastel green shade. I used two coats of L'Oréal Nail Colour in Pistachio Dream ($6 at drugstores). Next, using the tip of a pencil, dot on a white polish, such as CoverGirl Outlast Stay Brilliant Nail Gloss in Snow Storm ($6), to create the five petals of a daisy. After you've created the five dots, go back and use a pencil tip to dab on the yellow center of the flower. I used Chanel Le Vernis in Mimosa ($27). You can also use different pastel polishes, like L'Oréal Nail Colour in The Palace Life ($6 at drugstores), to form different-colored flowers, too. Not only does the random placement of flowers keep the look fresh, but it also makes it even easier to do.

POPSUGAR Beauty

Hair Color Trends and Secrets From a Star Stylist

The New Year is always a great time to change up your look or refresh your hair color, so we sat down with L'Oréal Consulting Hair Colorist Christophe Robin at the brand's Hair Tech Center to get the inside scoop on how to make 2013 your year for hair.

The New Year is always a great time to change up your look or refresh your hair color, so we sat down with L'Oréal Consulting Hair Colorist Christophe Robin at the brand's Hair Tech Center to get the inside scoop on how to make 2013 your year for hair. From whether or not ombré is still sticking around to the secrets to achieving that effortlessly sexy French style, Christophe has all the secrets you need to know. Watch now to see how to get your perfect color no matter your shade!

Makeup

What We're Sweet On: Fiber Mascara That Gets Every Last Lash

L'Oréal's Voluminous False Fiber Lashes Mascara in Black Lacquer ($9) will make you notice lashes you never even realized you had.

L'Oréal's Voluminous False Fiber Lashes Mascara in Black Lacquer ($9) will make you notice lashes you never even realized you had. It's in part due to the formula, a blend of short and long nylon and rayon fibers, as well as the shape of a brush: long and slender with reaches-everything, minisized bristles. And when it comes to lengthening and volumizing, this impressive multitasking mascara does not fail to impress. Lashes are left looking longer, curlier, and thicker without clumpy or spidery results. And after 12 hours of wear, no flakes or smudges were detected. Word to the wise: wipe excess product for best results, and apply quickly. No second coat is needed for ultrablack lashes that look so polished and chic, they could almost be mistaken for fake.

Hair

5 Tips For Acing Your Next At-Home Coloring

Whether you're hiding those grays, want some serious highlights, or looking to give your color a perk, sometimes a girl needs a little hair color in her life.

Whether you're hiding those grays, want some serious highlights, or looking to give your color a perk, sometimes a girl needs a little hair color in her life. Taking your color into your own hands and doing some at-home treatments isn't as scary as it seems, though. Celebrity hair colorist Jennifer J., who has worked with stars like Kristen Stewart and January Jones, shares her top tips for acing your next at-home color. Keep reading for more.

Makeup

What We're Sweet On: A Lightweight Foundation With Amazing Coverage

Foundations usually fall into one of two categories: those that are lightweight and those that offer good coverage.

Foundations usually fall into one of two categories: those that are lightweight and those that offer good coverage. L'Oréal's Visible Lift Makeup ($15) provides both, along with a handful of other benefits. Its application is silky smooth: it easily blends into the skin while effectively masking pesky blemishes and lines. The foundation comes with its own sponge for quick touch-ups, but you can also use your fingers or a brush to apply it. You'll love the ingredients, too. Hyaluronic acid plumps up the complexion, and vitamin C keeps your face looking bright all day. And with SPF 16 built in, this foundation can easily work its way into your daily beauty routine.

advertisement

Check Out Youth Code Dark Spot Correcting & Illuminating Skincare!

The sun is about as easy to avoid during Summer as your ex is at your favorite dive bar in a seven-mile-wide city.


The sun is about as easy to avoid during Summer as your ex is at your favorite dive bar in a seven-mile-wide city. The majority of Summer celebrations rotate around the sun: outdoor wedding ceremonies that begin before sundown, backyard birthday parties under glaring rays, and trips to the beach with little to no shade. We’re not blaming you for taking full advantage of the glorious ways to play outside this season, but we are suggesting you begin treating your skin the way it deserves to be treated — with a breakthrough skin care treatment that fights signs of sun damage. With pollution decreasing collagen production, UV rays damaging skin cells, and free radicals decreasing elastin production, we need all the help we can get. Start treating sun-induced dark spots today with L’Oréal’s new Youth Code Dark Spot Correcting & Illuminating Skincare.

Visit L’Oréal today to discover more ways L’Oréal’s new Youth Code Dark Spot Correcting & Illuminating Skincare can fight unflattering sun damage!

advertisement

Amazing Before and Afters from L'Oréal's Latest Redhead Color Ambassadors!

We don’t dare challenge the theory that redheads are born with flaming hot passion.

We don’t dare challenge the theory that redheads are born with flaming hot passion. Proud of the inherited sass that runs through their blood, redheads have earned the right to stand out among a sea of golden and chocolate-colored locks. All while staying true to their roots, these redheads who tried L’Oréal Healthy Look Crème discovered the power that comes with a fresh, glossy 10-minute makeover.

As you’ll see from our strong, standout ambassadors,L’Oréal Healthy Look Crème gives redheads a new kind of sass— an extra pop that lets their uniqueness really shine.

Beauty

What We're Sweet On: An Eye Shadow That Makes Good on Its Claims

When any product claims to have all-day staying power, it's usually a good idea to take that statement with a grain of salt.

When any product claims to have all-day staying power, it's usually a good idea to take that statement with a grain of salt. But in the case of L'Oréal Infallible Eye Shadow ($8), the color you apply in the morning is still there well into the evening. This pressed-powder shadow is featherlight and builds upon itself the more you apply, allowing you to transition your look from day to night. And this stuff hangs onto your lids all day. You'll probably need more than your average soap and water to remove it. The slightly shimmery shadows are available in nine different shades, ranging from deep brown to bright turquoise — ideal for wearing alone or with each other.

advertisement

Check Out the Latest Looks From the L'Oréal Brunette Color Ambassadors!

Brunettes are a mysterious bunch.

Brunettes are a mysterious bunch. They have managed to charm their way through the ages without letting a single stereotype stick. Whether it’s their dark features or ambitious attitudes, brunettes are just plain full of intrigue. But why stop there? With the right shade of L'Oréal Healthy Look Créme Gloss, brunettes can add edge to their already enchanting auras.

Discover the confidence that comes with root-to-tip shine and amped up strength. Or simply see for yourself, courtesy of these beautiful brunette ambassadors.

Hair

What We're Sweet On: An Oil You'll Want in Your Hair

Fighting frizz can sometimes feel like an uphill battle, thanks to our good friend humidity.

Fighting frizz can sometimes feel like an uphill battle, thanks to our good friend humidity. Products that claim to do the work for you tend to weigh down and flatten your hair in this weather, which is never a good look. Thankfully, this isn't the case with L'Oréal EverSleek Precious Oil Treatment ($13). Putting oil into your hair may seem counterintuitive (and a little bit scary), but the ones used in this serum are extremely beneficial. Sunflower oils are used to soften your strands, while olive oil improves their strength and elasticity.

But the real winner in this treatment is the argan. This oil gives incredible shine and completely flattens frizz. It's also helpful for your hair's cuticles. Not only does it seal them, making your ends look less bristly, it also cuts styling time down (which protects your hair from heat). Just make sure to keep this stuff away from your roots and to adjust the amount you use if you have thinner hair. Otherwise, you'll wind up with a greasy hairline, and the grunge look hasn't been chic since the mid-'90s.