I am predisposed to like Vapour Organic Beauty, if only because this makeup line makes me think of one of my favorite songs. Fortunately, there are nondream pop reasons to love this new eco-friendly brand, too.

Developed under the guidance of cosmetic-industry expert Eric Sakas, who spent years working with brands like Philosophy and famed makeup artist Kevin Aucoin, Vapour features 100 percent natural products with a minimum of 70 percent certified organic ingredients. As you know, the word "natural" isn't regulated when applied to cosmetics, but Vapour really lives up to its claims. The line is completely free of synthetic chemicals — no petroleum, parabens, or artificial dyes. Instead, the line gets its color and scent from mineral pigments, essential oils, and fruit extracts.

To find out why you might want to get on the Vapour trail, read my full review.