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Allure Editor in Chief Linda Wells on the Magazine's 20th Anniversary 2011-03-18 10:55:35

allure Mar 18, 2011

Allure's Linda Wells Reflects on 20 Years of Beauty

This year, Allure celebrates 20 years of covering all things beauty.

by Annie Tomlin

This year, Allure celebrates 20 years of covering all things beauty. While shipping the next issue and jetting off to global fashion weeks, Editor in Chief Linda Wells reflected on Allure's two decades of growth. To find out how the magazine has evolved, what Wells thinks about bringing curvier women into the fold, and the best beauty advice she knows, read on for our Q&A.

spring 2008 Dec 19, 2007

Linda Wells Predicts Spring '08 Trends

As Anna Wintour is to the fashion industry, Linda Wells is to beauty.

by POPSUGAR Beauty

As Anna Wintour is to the fashion industry, Linda Wells is to beauty. The editor in chief of Allure doesn't just report on hair and makeup trends, she helps create them. And for 2008, she's filled with predictions. Among the things she thinks will be big:

Color will be bolder than it has been. "The colors sound intimidating — purple, orange, a peachy-yellow — but they will look really good. It'll be a sheer hint that gives you warmth," she says.

Creams, not powders, will be big. "Makeup isn't sitting on top of the face like paint. It has a more organic look to it," she explains.

Expect more caffeinated products. "It's the most prevalent ingredient in cellulite creams, and is being used more and more in eye creams, face serums, and rosacea treatments," she says.

We've already seen some of these trends , and judging by the bold, berry colors coming out, she's definitely something of a beauty prophet.

Source

Poll Oct 24, 2007

Why Don't Beauty Editors Wear Lots of Makeup?

Last night, the launch party for Stylist brought out Gwen Stefani, Anna Sui, Anna Wintour and other fashionable ladies.

by POPSUGAR Beauty

Last night, the launch party for Stylist brought out Gwen Stefani, Anna Sui, Anna Wintour and other fashionable ladies. When I looked at the pictures, I noticed that while Gwen and Anna Sui wore bold red lips, the magazine editors went with barely-there makeup. Both Vogue editor Anna Wintour and Allure editor Linda Wells (shown here) wore light, natural colors.

This is actually typical of most fashion and beauty editors I've known. You'd think that being surrounded by literally hundreds of beauty products would make them go bonkers with the stuff, but instead, they generally rock the natural look. (And for the record, lots of people think I don't wear makeup because it looks understated. Little do they know!) I have my theories as to why editors go for a natural-but-glowing look, but I'm curious: What do you think is behind this phenomenon?

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Fashion Flash Oct 24, 2007

Fab Flash: "Stylist, The Interpreters of Fashion" Launch Party

Last night, Style.com hosted the book launch party for its new book Stylist, The Interpreters of Fashion at Skylight in New York.

by POPSUGAR Fashion

Last night, Style.com hosted the book launch party for its new book Stylist, The Interpreters of Fashion at Skylight in New York. A few of the 16 stylists highlighted in the book made appearances, including W fashion editor Camilla Nickerson, Vogue creative director Grace Coddington, Elle creative director Joe Zee, and Allure creative director Paul Cavaco. Vogue editor Anna Wintour and a gaggle of designers were also there to mingle and show their support, including the L.A.M.B. designer herself, Miss Gwen Stefani, decked out in a fringed checkerboard top and tailored shorts.

P.S. Happy birthday Zac!!!

To see more including Gwen Stefani, Anna Wintour, Zac Posen, and more just read more

linda wells