We've seen it with Tracy Reese and Sally Hansen, along with Emanuel Ungaro for MAC. And now, in the latest crop of makeup-inspired-by-runway collaborations, Lancôme's Pout-à-Porter lipstick is back. But this time, it's in the form of a name-that-shade contest.
Previously, designers Behnaz Sarafpour, Proenza Schouler, Peter Som, and Thakoon have all partnered with Lancôme, with some wildly popular results. Next up? Add designer Chris Benz to the mix. His Spring 2010 collection will inspire the next Pout-à-Porter lipstick, which will debut on the pouts of runway models this September. Do you have a way with words? Find out contest details after the jump.