For special evening events or a night on the town, false eyelash strips (in lieu of individual lashes) provide glitz and eye-popping power to make the time and effort worth it. Armed with a few cool tricks up your sleeve, you can easily blend them in with your natural lashes so they don't look overly obvious. Celebrity makeup artist and Vanitymark Cosmetics founder, Brett Freedman, offers a few Read more

Perhaps you've been intrigued by the idea of wearing individual lashes, but are a bit intimidated by how to apply them. "Generally I like to use individuals just on the outer corners to give eyes a bit of extra interest," celebrity makeup artist and Vanitymark Cosmetics founder Brett Freedman explains. "The good thing about individuals is that you can use just a few to fill in spots and Read more

We're seeing neon colors dominate the fashion world, but these bright, bold shades aren't limited to clothing. Celebrity makeup artist Brett Freedman (who has also been guest blogging on BellaSugar) recently shared his advice on how to work vivid hues into your makeup routine. But he has a few more things to add: his top favorite shades for getting the look are listed below. Colored mascara: Read more

Celebrity makeup artist and Vanitymark Cosmetics founder Brett Freedman has been guest blogging on BellaSugar for the past two months, but alas, all good things must come to an end. Thank you for your amazing advice and top tips, Brett, and we look forward to seeing your work on red carpets everywhere! With that said, we're proud to present Brett's last column, for which we know you'll be all Read more

We're thrilled to present the following post, written by celebrity makeup artist and Vanitymark Cosmetics founder, Brett Freedman! Bold colors in clothing can make your makeup choices a little dicey. Should you balance a vivid shade with pops of color in the eyes and lips, or go neutral, as not to look too silly? Recently I styled starlet Camilla Belle's makeup for the Art of Elysium event. She Read more

We're thrilled to present the following post from Brett Freedman, BellaSugar guest writer, celebrity makeup artist, and founder of Vanitymark Cosmetics. The bright lip trend is in full throttle. Are you on board? Still feeling like it's not for you? Here's my insight into dipping your toe in the bold lip pool! The other night I went to a friend's for dinner and a screening of My Week With Read more

We are delighted to present this post from guest writer and celebrity makeup artist, Brett Freedman. Coming from a fashion background, it was a given that the young models on a shoot would need their brows shaped. Models, unlike actresses, have little or no say in how they ultimately made up and styled. But actresses were so appreciative when I did their brows that I did find it odd. I never Read more