You are probably familiar with Davidoff from way back in 1988, when the brand launched its infamous and sexy cologne for men called Cool Water. I'm willing to bet that you dated a guy or had a brother or Dad that was a huge fan of this instant aphrodisiac. The female counterpart, Cool Water for Women, was also pretty ubiquitous for a while, and now Davidoff is getting ready to launch another Read more

A few weeks ago, I told you about a new women's fragrance called Davidoff Cool Water Wave, which features beach-sports babe Gabrielle Reece in its ads. Now, perfume maker Coty Inc. has found an equally hot dude as the new face of its men's fragrance. According to Women's Wear Daily, "Lost" star Josh Holloway will star in ads for Davidoff Cool Water worldwide — except in North America, where Read more