BellaSugar

Estee Lauder Creates a Fresh Light Breeze

BellaSugar — Wed, 23 Jan 2008 08:00:00 PST

Pure White Linen Light Breeze is the latest fragrance launch from the Estee Lauder Pure White Linen Collection. The scent is just as crisp, and feminine as the pretty ad where Gwyneth Paltrow is lounging in a white linen Chloe dress. The scent's tagline is "The fragrance inspired by the days you’ll want to relive forever." And hey, if I were Gwyneth, I'd like to lie there forever, too.

Pure White Linen Breeze is a lighter variation of the original White Linen and Pure White Linen fragrances. It's a little bit younger and also a little bit greener since it contains lots of florals, citrus and woods. It's a blend of Darjeeling tea, Italian bergamot, grapefruit, orange zezt, kumquat, osthmanthus, yellow freesia, neroli, linden flowers, rose, cedar wood, teak wood, skin accord and ambrosial acacia honey.

I like this fragrance because it captures the smell of a fresh day in a garden when it's warm and comfortable, but not overly hot. While it's not beachy or coconutty, it manages to transport you to those balmy afternoons when you sit in the grass or in a garden and relax.

Estee Lauder Pure White Linen Light Breeze is available as a body lotion ($36) and in three bottled sizes ($35–$65). I'd love to hear your thoughts on this scent, so please leave a comment when you have the chance to test it out.

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Estee Lauder Pleasures Delight Eau de Parfum

BellaSugar — Mon, 16 Jul 2007 06:00:30 PDT

Yay, another great fragrance for summer. I love this Pleasures line by Estee Lauder, and it seems like every season they are sprouting a new Pleasures scent. The latest launch, Pleasures Delight is especially sweet-literally! It's made from pomegranate, greens, peony, lily, rose, muguet, heliotrope freesia, patchouli, caramel, marshmallows and vanilla.

It's a lot softer and creamier than the original fragrance, and I just adore that it's pink! It is available in two sizes: 3.4 ounces ($65) and 1.7 ounces ($45).

The ad campaign features a summery looking Gwyneth Paltrow riding a bicycle overflowing with baskets of fruits, berries and desserts. To see the ad,

Love It or Hate It? Estee Lauder's Sensuous Campaign

BellaSugar — Sat, 07 Jun 2008 06:00:00 PDT

As previously mentioned, Estee Lauder is about to launch a new fragrance, Sensuous. Along with a travel giveaway, the fragrance has a campaign featuring Gwyneth Paltrow, Hilary Rhoda, Carolyn Murphy, and Elizabeth Hurley. In this video clip, Hilary Rhoda talks about what's sensual to her, and I like what she has to say. Do you?

Aerin Lauder Takes Center Stage

BellaSugar — Thu, 06 Sep 2007 07:00:02 PDT

Aerin Lauder is set to be the face of Estee Lauder's new fragrance called Private Collection. She is excited to represent the modern version of her grandmother's most intimate scent, yet she's also a little but timid about exposing her mug in the public eye. According to an interview in British Vogue, Aerin is a private person who doesn't like to expose herself or her family to the scrutiny attached to her famous name.

She is hoping that the demure photograph taken by Craig McDean-one that is intended to resemble one of the more famous photographs ever of Estèe Lauder by Chicago photographer Victor Skrebneski-will give a warm, special and personal touch to the fragrance without putting too much emphasis on herself.

Aerin certainly has some big shoes to fill considering she is following beauties such as Gwyneth Paltrow, Elizabeth Hurley, Carolyn Murphy and Anja Rubik as fragrance models for the company. But something tells me she'll be able to pull it off seamlessly. And now, she's also free to add model to her resume, which is currently headed with Vice President and Creative Director of Estee Lauder. Wow, don't some women make having it all look so easy!