Sugar Editorial Picks
Aug 18, 2007 -
I just found the new spot for L By Gwen Stefani, and just like Sarah Jessica's Covet commercial, there is whispering. (Weird, isn't it, how fragrance ads often involve whispering?) Upon third or fourth viewing, I was impressed by the consistent branding—check out the shape of the pool and the shape of the bottle. What do you think of it?
- 44 Comments
Jun 13, 2007 -
The first ad for Gwen Stefani's new fragrance, called L, has hit the 'Net, featuring Gwen herself looking quite a lot like "Cherish"-era Madonna. (Speaking of which, whose pale look do you prefer?)
The fragrance debuts exclusively at Nordstrom July 1 and rolls out in full this September. You can now pre-order the L by Gwen Stefani Spray at Nordstrom.
- 27 Comments
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Mar 21, 2007 -
On Monday afternoon, Gwen Stefani detached herself from Kingston for a short time to unveil her very first fragrance called L (the L stands for love). She and Coty Prestige collaborated to create this scent, and together, they had a launch party at the Soho House in NYC where two Olympian swimmers performed water ballet.
The perfume is made from water hyacinth, white freesia, pear leaves, violet leaves, jasmine petals, rose, lily of the valley, sweet pea, orange blossom, frangipani blossom, peach skin, heliotrope flower and musk.
- 13 Comments
Sep 11, 2009 -
It's 2010 Spring Fashion Week, and one of the first designers to show her collection was L.A.M.B.'s Gwen Stefani. For her show, the models wore MAC makeup on their faces, Vaseline's soon-to-be-released Sheer Infusion Body Lotion ($6.25 to $9) on their skin, and a trendy, opaque white shade of nail polish from Dashing Diva called NYC Fleet Week ($8). Lucky for us, Pop caught up with Gwen in NYC and asked her about her popular Harajuku Lovers line, for which Snow Bunnies ($30) just launched.
- 6 Comments
Sep 16, 2009 -
Hmm, let's see. Where else have we seen '80s-influenced styles on the runways thus far? We caught a glimpse of the totally awesome decade with Derek Lam's rainbow of eye colors, Gwen Stefani's rocker chic looks at L.A.M.B., and we even experienced a touch of it from the twisted headbands at Charlotte Ronson.
- 13 Comments
Jun 19, 2007 -
This fall, Mariah Carey and Gwen Stefani will be going head-to-head on the charts—the fragrance charts, that is. As we reported last week, Gwen's launching L by Gwen Stefani and now Mariah's preparing to debut M by Mariah Carey. (What's with the one-consonant names, ladies?)
Women's Wear Daily reports that M will be a "floriental":
It has top notes of marshmallow and sea breeze accord, a heart of Living Tahitian Tiare and gardenia and a drydown of sheer amber, patchouli and Moroccan incense.
- 24 Comments
Aug 21, 2008 -
OK, no matter what you think about Gwen Stefani's tendency to fetishize anything and everything Asian, you've gotta admit: Her new perfume bottles are pret-ty darn 可愛い — that's kawaii, which is Japanese for "cute." The quintet comprises the Harajuku Lovers fragrance collection — more details here — and the scents are aimed toward a younger crowd than her first scent, L.
But how do these scents smell?
- 40 Comments
Dec 17, 2008 -
Yesterday I stopped by Loehmann's for a little bargain hunting. No great hidden gems were to be had, but the place was positively overflowing with eaux de toilette. L by Gwen Stefani, Vera Wang Princess, even Prada — hundreds of bottles of perfume.
- 36 Comments
Nov 29, 2008 -
Do you want to try some popular fragrances, but don't have the cash flow (or time, for that matter) to purchase and test out all of the full-on sized bottles? Well, Sephora's got a prize you're going to love.
Each day this week, we've been giving away Sephora Scent Sampler Best Sellers For Her, a collection of ten smaller versions of much loved fragrances for the ladies.
- 80 Comments
Nov 28, 2008 -
Whenever I test fragrances at the store, all of the spritzing and sniffing always has me a bit overwhelmed. How about you? Well, thanks to our friends at Sephora, your nose will get a little break, and you'll smell rather nice, too.
- 77 Comments