From Makeup Chair to Catwalk, See Mara Hoffman Models' Backstage Journey


Updated 02/12/12 12:00 AM · Posted by · 0 comments

Mara Hoffman Fall 2012 Beauty Look

Mara Hoffman is known for her global aesthetic, and this time around she took her models on a trip to the desert (figuratively, of course). And to achieve the effect, Make Up For Ever's Lottie created a sun-kissed glow with metallic highlights. It's a look that just about anyone can wear, so come for a ride backstage with us to see how it was all put together. You'll find there's nothing dry Read more

We Put 3 Long-Wear Lip Colors to the Test


Updated 02/10/12 12:51 PM · Posted by BellaSugar · 1 comment

The Best Long-Wear Lipstick

Long-lasting lipstick comes in handy for plenty of situations: date nights, birthdays, weddings, and any other time reapplying is a problem. But which ones really stick around as promised? We tried a bevy of long-wear lip colors to see which ones stood the test of time and found three with staying power that will thrill any lipstick lover. Read more

Learn the Tricks to Wearing Bold Lip Color


Updated 02/04/12 8:58 PM · Posted by BellaSugar · 2 comments

How to Get a Bold Lip Makeup Look For Spring

Having a fresh face doesn't mean that you have to leave off the lipstick. Spring runways like Jason Wu, Christian Dior, and Anna Sui featured lips with bold, brilliant colors. In this video, David Hernandez, Pro Educator for Make Up For Ever, shows what it takes to create a clean, on-trend look with a pop of color. Read more

What We're Sweet On: A Just-the-Right-Fit Kit


Updated 01/27/12 2:50 PM · Posted by · 0 comments

Make Up For Ever HD Complexion Reviews

If complexion perfection is your obsession, Make Up For Ever's HD Complexion Starter Kit ($79) is calling your name. The Sephora-exclusive set packages the brand's oil-free primer, invisible finishing powder, a kabuki brush, and one Invisible Cover Foundation — in the shade that suits you, of course. (There are 26, so there's something to match every skin tone.) This satin-finish foundation Read more

This Look Is the Last Word in New Year's Eve Glitter and Glamour


Updated 12/29/11 9:25 AM · Posted by BellaSugar · 3 comments

The Ultimate New Year's Eve Makeup Look

New Year's Eve calls for more than just your every night smoky eyes and red lips, and we have just the jaw-dropping look to inspire you. Watch Make Up For Ever pro David Hernandez create the ultimate sexy, sparkly look, using everything from glitter to crystals, false lashes, and some serious liquid liner. Let this fantasy look inspire you for Dec. 31 and beyond. Read more

You Can Make Your Makeup Glow Under Black Light


Updated 10/27/11 11:55 AM · Posted by · 0 comments

Make Up For Ever Glow in the Dark Fluo Night

Fluorescent makeup looks great under the black lights at clubs, but it generally comes in colors you might not want to be wearing once the house lights come on (or out to dinner beforehand, for that matter). And that's why Make Up For Ever Fluo Night Black Light Pigment ($31) is so smart. It's just a fine powder that you mix into whatever makeup you're applying, and it glows under black lights Read more

BellaSugar's April Must Haves


Updated 04/01/11 11:35 AM · Posted by BellaSugar · 0 comments

BellaSugar's Beauty Must Haves For April

While April may bring us plenty of shenanigans at the start, by the end of the month, we'll all be witnessing something a bit more staid: the royal wedding. So get ready for a few seasonal showers, celebratory events, and rising temperatures by putting a spring in your step with a few of our beauty must haves. Read more

See Makeup Ads — Without Retouching!


Updated 03/19/11 6:22 PM · Posted by BellaSugar · 10 comments

Makeup Ads Without Retouching From Make Up For Ever

Retouching is everywhere, but not in these ads. Make Up For Ever's new campaign is its first to ditch Photoshop. Instead, it's showing off its line of HD makeup in ads made without the touch-ups ubiquitous in the beauty industry. Sure, the women featured are stunning in the first place. And yes, great lighting, top stylists, and professional makeup artists help a lot. Still, how refreshing is it Read more

Get Britney's "Hold It Against Me" Makeup Look


Updated 02/25/11 11:20 AM · Posted by · 0 comments

Britney Spears's Hold It Against Me Makeup Tutorial

Britney Spears's new video, Hold It Against Me, is rumored to have $500,000 worth of product placement in it. But honestly, when it comes to her makeup, we can get behind Britney's choice. She's shown applying a Bella favorite: Make Up For Ever's Aqua Cream in Steel, a silvery gray shimmer. (The highly pigmented, no-budge formula is a favorite of stylist Rachel Zoe, too.) Makeup artist David Read more

Glee's Makeup Artist Reveals Backstage Beauty Tips and Tricks


Updated 02/20/11 11:21 AM · Posted by · 1 comment

Glee's Makeup Artist Talks About On-Set Beauty

Ever wonder how characters like Rachel Berry, Quinn Fabray, and Mercedes Jones always seem to have flawless-looking skin with just the perfect amount of luminescence? It's due in part to the skilled work of Glee's head makeup artist, Eryn Krueger Mekash. Mekash, who has worked on films like Whip It and Eat Pray Love, recently revealed her tips and tricks on what goes down behind the scenes of the Read more