Solange and Zooey Want to Sell You Mascara


Updated 03/06/10 9:44 PM · Posted by BellaSugar · 4 comments

Solange Knowles and Zooey Deschanel Named Rimmel Spokeswomen 2010-03-05 10:30:09

What do Solange Knowles and Zooey Deschanel have in common — besides their singing abilities and a great sense of style? They, along with model Alejandra Ramos Munoz, have been dubbed spokeswomen for Rimmel London, joining the likes of Kate Moss, Coco Rocha, and Georgia May Jagger. Starting with TV and print ads that will run later this year, each new spokesmodel will represent different Read more

Reader Review of the Day: Rimmel Eye Magnifier Eye-Opening Mascara


Updated 08/21/09 9:37 AM · Posted by BellaSugar · 4 comments

Reader Review of the Day: Rimmel Eye Magnifier Eye-Opening Mascara

Have you ever strayed from your usual product because a sale on a similar item caught your attention? That's exactly what happened to Autumns_Elegy, who recently tried out Rimmel Eye Magnifier Eye Opening Mascara ($4) with just OK results. Here's the scoop: I got this mascara instead of Maybelline Define-A-Lash, as it was a couple of bucks cheaper and I was a bit short of cash at the time. I Read more

Reader Review of the Day: Rimmel London Glam Eyes Mascara


Updated 07/15/09 5:10 PM · Posted by BellaSugar · 5 comments

Review of Rimmel London Glam Eyes Mascara

Rimmel's London Glam Eyes Mascara ($7) has a flexible brush for creating volume, along with pink bristles for that certain "sexy boudoir glamour." Oh, my. Reader LeahLiddell thinks it's pretty special, and here's why: I really like this product. It's one of the better mascaras I've tried. It's just a great everyday staple. It adds some length and volume to lashes without being overdramatic. And Read more

11 Top-Rated Shadows For $20 or Less


Updated 03/11/10 11:20 AM · Posted by BellaSugar · 10 comments

Best Inexpensive Eye Shadows

Summer is a great time for a little shadow play. It's a great time of the year to do some experimenting with bolder color choices and shimmery finishes. I've got you covered on a simple tip for applying shadow, and I've provided the basics of choosing the right shades. So now that you're off to a good start, go forth and check out eleven of the most popularly reviewed shadows for $20 or less on Read more

Eight Bronzers to Brighten Your Day


Updated 12/08/09 3:26 PM · Posted by BellaSugar · 6 comments

Best Bronzers

Calling all sun goddesses. You know that I'll never advocate baking yourself in the sun, and that's why I'm such a proponent of SPF. 'Tis the season to get your glow on, so let's practice some safe sunning by means of bronzers. I've scoured the Product Reviews section to find the most popularly reviewed bronzing items. Whether your budget is tight or has a little more wiggle room, here are eight Read more

Reader Review of the Day: Rimmel Lasting Finish Mineral Enriched Foundation


Updated 04/03/09 9:04 AM · Posted by BellaSugar · 13 comments

Review of Rimmel Lasting Finish Mineral Enriched Foundation

Here's an affordable foundation that's building a collection of high ratings straight off our Product Reviews website. Rimmel's oil-free Lasting Finish Mineral Enriched Foundation claims to be long wearing. Is it? Reader Ladytron7000 is about to tell us. Here's what she said: [It's the] best foundation ever. I mix it with equal parts moisturizer, and I have perfect skin. If I'm really blotchy, I Read more

Revealed! Kate Moss's Favorite Makeup


Updated 09/19/08 12:10 PM · Posted by BellaSugar · 9 comments

Kate Moss Makeup

Kate Moss has one of those faces I never tire of seeing. Whether she's posing moodily or doing the sexy-schlubby thing, she always looks intriguing. So while I may not have Kate's features (nor, thank goodness, the drama of her personal life), I don't mind stealing some of her makeup secrets. Kate, a spokesperson for Rimmel London, wears the brand's Soft Kohl Kajal eye pencil, lip gloss in East Read more

Beauty Byte: Rimmel Is Reamed for Its Kate Moss Ad


Updated 05/12/08 9:58 PM · Posted by BellaSugar · 36 comments

Beauty Byte: Rimmel Is Reamed for Its Kate Moss Ad

Ruh roh! First it was L'Oreal that got a lashing, now it's Rimmel. The British beauty company is in hot water because of its ads for Magnif'eyes. The Advertising Standards Authority criticized Rimmel for failing to prove evidence that Kate Moss was not wearing false eyelashes in the ad, saying that the visuals were misleading. I'm curious to know what you think about this trend of calling beauty Read more

Bellissima! Rimmel Light Beam Lip Gloss


Updated 06/12/07 4:05 PM · Posted by BellaSugar · 19 comments

Bellissima! Rimmel Light Beam Lip Gloss

If I'm heading out for a night on the town, I want an evening bag that won't cramp my style — the tinier the better. That means I'm constantly trying minimize the amount of stuff I'm carrying, but it's hard. I have to bring keys, a phone, and lip gloss, and if I'm putting on lip gloss, I kind of need a mirror, too. Thank goodness for this enlightening Light Beam Lip Gloss by Rimmel ($10.99). Read more