Sugar Editorial Picks
Jun 22, 2009 -
When duty-free shopping calls, do you answer the call? There are some bargains to be found, but not always. If you really want to get the most beauty bang for your buck, follow these tips before you stop to shop.
- 2 Comments
Jan 26, 2009 -
Whether we love it or hate it in the end, it's great to see celebrities take risks with their looks. I've gathered some contrasting photos where one beauty detail is more exaggerated or less exaggerated in each picture. To make it fair, I'm only comparing the same celebrity with herself – so get started and let me know if you like a big impact or a more subtle look.
- 12 Comments
Sep 11, 2008 -
While I was getting my lashes on at Shu Uemura, another Sugar girl was experiencing a new look of her own. Makeup artist Nicky Posley worked his magic, and presented us with the 2008 Fall Mode Collection called Instinct. "This collection is all about femininity, sensuality, and deep rich color," he said.
- 7 Comments
Aug 28, 2008 -
The seventh Diet and Beauty Fair wrapped up in Tokyo yesterday, and its offerings go far beyond lip gloss and face masks. The trade show featured unusual, up-and-coming, and just plain bizarre beauty treatments. Have a look at some of the strangest.
- 0 Comments
Aug 22, 2008 -
While Buzz is counting down the days until the premiere of the new 90210, I'm content to bask in the nostalgic glory of the original series. As a young teen, I so wanted to look like Brenda (and not just because my mom looked like Shannen Doherty). Now I look back and cringe — and so can you, when you see some of the highs and lows of the Beverly Hills crew.
- 4 Comments
Aug 19, 2008 -
Celebrity endorsements are big overseas — just ask Angelina, Anne, Jennifer, or any of the other famous people who've appeared in beauty ads in Japan and Korea. For a day or two of work, these stars can earn more than $2 million by endorsing lipstick, mascara, or shampoo. Read on to see who's raking in the bucks (and who's hoping you won't have to see her practice her swordsmanship).
- 7 Comments
Jul 22, 2008 -
During World War II, Rosie the Riveter symbolized legions of American women who worked outside the home. When they could afford it, they'd treat themselves to a lipstick or bottle of nail polish — and big business was happy to encourage them to do so. As beauty companies tapped into women's new earning power, they simultaneously appealed to consumers' patriotism during the war years.
- 2 Comments
Jul 16, 2008 -
In an age of boob jabs and moms saving for cosmetic surgery for their daughters, it's hard to believe that only a few decades ago, our ideals of beauty were so different. The '30s were a simpler time, and because of the Great Depression, makeup truly was a luxury for most Americans. That's why you'll see, among ads for Coty perfume and Bourjois lipstick, a few hard pitches for now-essential items such as toothpaste.
- 3 Comments
Jul 09, 2008 -
Since many of you enjoyed these vintage ads from the '50s, I wanted to share some more from the Ad Access collection at Duke University. All of them highlight Irresistible, a now-defunct fragrance and makeup brand from the 1930s. Take a look!
- 1 Comment
Jul 08, 2008 -
Advertisements weren't always Photoshopped beyond recognition as they are today. That's not to say they weren't retouched — and in fact, many ads featured illustrations rather than photographs. Check out these vintage beauty pages from Duke University's Ad Access to see how marketers tried to woo consumers 50 years ago.
- 7 Comments