5 Waterproof Mascaras For the Beach and Beyond


Updated 06/30/11 7:12 AM · Posted by · 0 comments

The Best Waterproof Mascaras

Summer has just begun and we're smack-dab in the middle of wedding season. So whether you're tearing up the ocean or tearing up at a touching ceremony (you have to love homophones), you're going to need a resilient, long-lasting waterproof mascara. There are lots of great ones out there, but to help you narrow them down, here are five top picks. Read more

Hey, Slick: How to Look Dewy (Not Shiny) in Photographs


Updated 08/23/10 12:45 PM · Posted by BellaSugar · 4 comments

How to Look Good in Wedding Photos 2010-06-24 06:00:11

Next month, a Sugar staffer is getting married. Hooray! On the big day, our bride wants to appear radiant and dewy, but not shiny, in photographs. So I asked Avon's Global Creative Color Director, Jillian Dempsey, for her expert opinion on the topic. Best of all, her advice applies not to just brides, but bridesmaids, or anyone who wants to reduce the glare of a shiny, not-so-happy forehead in Read more

10 Brilliant Beach-Proof Hair and Makeup Ideas


Updated 06/01/10 12:22 PM · Posted by BellaSugar · 1 comment

Beach Proof Makeup

Hitting the beach can be problematic when it comes to your makeup. All the things that are great about the seashore — the sand, the surf, the soft, salty, humid breeze — cause regular beauty products to run, melt, and just plain fail. And that's where these products come in. They're designed to be sweat-proof and waterproof and to keep you pretty. For some brilliant beach-ready finds, just Read more

Protect Yourself From Snow and Rain With Waterproof Makeup


Updated 02/11/10 1:00 PM · Posted by BellaSugar · 2 comments

How Waterproof Makeup Works

How are you holding up, snow-bogged East Coasters? Over the past few days, it's been wet weather all around, as moderate-to-heavy rain has slammed several other areas throughout the US. Couple that with high winds, and we're talking some serious beauty interference. This is where waterproof makeup comes into play. Often manufactured with special waxes, polymers, or a certain type of dimethicone Read more

What Makes Mascara Waterproof?


Updated 02/28/09 1:08 PM · Posted by BellaSugar · 11 comments

What Makes Mascara Waterproof?

With tons of mascara out there, both waterproof and not, I always assumed personal preference was the driving force behind purchases. I have a pal who purposely stocks a water-repellent tube during the cold months (and for sappy movie dates) whereas others wear only waterproof even on happy days. So, what's the big difference? Well, as I embarked on my latest research mission, I hoped for an easy Read more

Doing Drugstore: Maybelline Define-A-Lash Waterproof Lengthening Mascara


Updated 04/04/09 4:34 PM · Posted by BellaSugar · 42 comments

Doing Drugstore: Maybelline Define-A-Lash Waterproof Lengthening Mascara

"No clumps!" the green packaging for the new Maybelline Define-A-Lash Waterproof Lengthening Mascara shouted at me. Zero, zip, zilch, nada? That's a tall order as far as I'm concerned. I was skeptical, but intrigued enough by the grandiose claim to drop $7.50 and give it a shot. The mascara comes in a sleek, futuristic green tube, and the wand is slightly curved. The wand has widely spaced, short Read more

Carrie Underwood's Fresh-Face Secret? Yes Please.


Updated 01/10/12 3:00 AM · Posted by Sponsor · 0 comments

Carrie Underwood's Fresh-Face Secret? Yes Please.

Don't think a cleanser can go beyond the basics? Carrie Underwood begs to differ. Olay 2-in-1 Daily Facial Cloths thoroughly cleanse skin deep down to the pore, removing dirt, oil, and makeup — even your super-duty-waterproof mascara. Don't believe it? Take it from Carrie: "It's hard to find eye makeup remover that doesn't burn your eyes. The Daily Facials don't burn anything and take off all Read more

Add Some Sparkle to Your Holidays With Glittery Blue Shadow


Updated 12/14/11 11:00 AM · Posted by · 0 comments

How to Wear Glittery Blue Eye Shadow

Paula Patton is stunning no matter what she's wearing, but at yesterday's Mission: Impossible — Ghost Protocol premiere in London, she had an extra sparkle in her eye — literally. The actress looked festive as can be wearing glittery blue shadow that perfectly enhanced her brown eyes. To re-create the look, waterline the entire eyes with a waterproof eyeliner in black. Then, create the Read more

What We're Sweet On: The Cleanser That's Just For Mascara


Updated 12/04/11 7:05 AM · Posted by · 0 comments

Talika Lash Conditioning Cleanser Review

Leave it to the lash-obsessed people at Talika to formulate a makeup remover that's supposed to "feed" your fringes. Their new Lash Conditioning cleanser ($24) is an impressive blue gel that handily removes any mascara, even the waterproof variety. The directions suggest you pump cleanser onto a cotton pad and then swipe it across your lashes, but it's actually more effective to soak a square of Read more